Assumption College
Assumption College San Lorenzo

Marketing Coordinator for the Institution

  • Responsible for creating and implementing marketing strategies and target overview.
  • Researches course topics and similar venues, workshops, and seminars in the Philippines.
  • Researches enrollment fees of similar courses for benchmarking.
  • Contributes concepts for the thematic calendar for the year with the Programs Specialist.
  • Creates and defines a target market.
  • Corresponds with potential program enrollees.
  • Proposes steps for market penetration.
  • Creates PowerPoint and Video Marketing Presentations.
  • Conducts market research to find answers about consumer requirements, habits, and trends.
  • Brainstorms and develops ideas for creative marketing campaigns.
  • Assists inbound and outbound marketing activities such as content development, advertising, events planning, etc.
  • Acts as liaison to external vendors to execute promotional events and campaigns.
  • Collaborates with marketing and other professionals to coordinate brand awareness and marketing efforts.
  • Plans and executes initiatives to reach the target audience through appropriate channels (social media, e-mail, print ads, etc.).
  • Creates marketing data and research
  • Analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.
  • Undertakes individual tasks of a marketing plan as assigned.

Manages and supervises marketing specialists

Experience Requirements:

3 – 5 years experience in Marketing

Bachelors in Marketing and Business Communication

English Tagalog Oral and Written Proficiency

Computer proficiency in power point, excel, word